(New York, NY) - KIDZ BOP, the most popular and most recognized children's audio brand in the U.S., has announced that it will partner with VEE Corporation to launch the KIDZ BOP WORLD TOUR - the first rock concert designed for kids.
The tour, which hits 80+ markets beginning in October 2007, will bring KIDZ BOP to life for its millions of fans. Named the #1 children's music series from 2002 through 2006 by Billboard, KIDZ BOP features today's most popular songs, sung by kids for kids. KIDZ BOP has sold more than 10 million CDs since the audio series launched just six years ago, has nine gold records and each of its last five releases has debuted in the top 10 of Billboard's Top 200 Album chart.
"KIDZ BOP has an incredibly devoted and enthusiastic fan base," commented Cliff Chenfeld and Craig Balsam, Co-Chairmen of Razor & Tie, parent company to Kidz Bop LLC. "A live stage show is a terrific opportunity to connect with these fans directly, in an entertaining and engaging way. It's one of many new steps the company will take this year to interact directly with families and expand the KIDZ BOP brand."
For this major live event, Kidz Bop LLC is pleased to be partnering with VEE Corporation, best known for its wildly successful Sesame Street Live tours. VEE Corporation is producing, booking, and promoting all of the KIDZ BOP WORLD TOUR shows.
Designed as an introduction to a real live rock show experience - in the same kind of kid-friendly environment KIDZ BOP is known for providing - the KIDZ BOP WORLD TOUR features a full band, with vocal duties shared by adults and kids alike. Like the KIDZ BOP brand itself, the KIDZ BOP WORLD TOUR encourages kids to get up and sing and dance along. With local participants, dance contests, video screens and song voting, kids will be the biggest part of the show.
Playing in theaters and small arenas nationwide (full tour schedule to be announced), this is KIDZ BOP's first full-scale venture into the world of live family entertainment. "There have been few live events geared toward that elusive 6-11-year-old market," observed Chenfeld and Balsam. "This demo loves the KIDZ BOP CDs, and we are confident that they will embrace this exciting new show."
In keeping with the KIDZ BOP brand, the KIDZ BOP WORLD TOUR provides a cool activity for children, safe entertainment for parents and a great experience that the entire family can enjoy.