MEDIA BUYING & PLANNING OVERVIEW

Razor & Tie

Razor & Tie Entertainment is one of the fastest growing independent entertainment companies in the United States and is the parent company of Kidz Bop, LLC.
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Razor & Tie Publishing

Razor & Tie's Music Publishing's roster of songwriters includes Drive-By Truckers, Matisyahu, Hugh Prestwood, and Dave Barnes.
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Razor & Tie Publicity

For publicity and artist relations, please visit our Publicity Services website:
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Digital

In a digital age, an advertiser seeking to make an impact on their target audience must utilize digital advertising. Too many newly emerging companies rely solely upon grass root marketing to get their message to the buying public and get left behind.


Digital Advertising is flexible, easily trackable can start at any time. Digital Advertising can be set up to include dynamic elements and interactivity, guaranteed delivery and scheduled display, rapid ability to update content and the ability to deliver specific messages to specified demographics, specified regions and in specific languages.


The potential of Digital Advertising is limitless. From conventional graphic banners to Internet radio, Razor & Tie Media is able to run any of the following Digital Advertising campaigns:

Sponsored search marketing

Context network advertising

E-mail marketing

Blog & fanbase outreach

Online editorial placement

Static & Rich Media banner advertisements


With established partnerships with some of the largest online advertising networks, Razor & Tie Media is able to design your campaign, implement, monitor and ensure low rates to help you achieve your goals.